Investing pros think these stock-market losers are set to rebound in 2025

Strategists at Evercore ISI believe Nike’s stock is set for a rebound in 2025, after falling nearly 28% in 2024. – Getty Images

Happy New Year from MarketWatch!

As we near the end of 2024, we see a typical slew of articles on tax-loss harvesting — the practice of selling losing stock positions before the end of the year to avoid taxes by offsetting realized gains on other investments sold during the year.

This might seem to be a strange notion, as it is probably better to make money and pay taxes then to lose money and avoid taxes. But if you want to trade out of the losing positions anyway, you can offset higher amounts of capital gains booked during the current year than you might be able to if you sell the dogs next year. The IRS’s annual limit on capital-loss carry-overs to offset subsequent years’ gains is $3,000.

In the Need to Know column on Christmas Eve, Barbara Kollmeyer shared insights from strategists at Evercore ISI led by Julian Emanuel, who considered year-end selling action and corporate financial reports to list candidate stocks for rebounds in 2025, including Nike Inc. NKE and many others.

Mark Hulbert dug into the technical aspects of year-end tax-loss selling, including the IRS “wash-sale” rule.

Michael Brush listed seven stocks that could rebound in January following tax-loss selling.

Following the discussion of tax-loss selling, you might be wondering which stocks were left behind during what turned out to be another banner year for the S&P 500 SPX.

All returns in this article include reinvested dividends. The large-cap U.S. benchmark index was up 28.3% for 2024 through Thursday. But 30% of the index’s component stocks were down for the year. These 10 were the worst performers:

Company

Ticker

Total return for 2024

Walgreens Boots Alliance Inc.

WBA

-59.9%

Moderna Inc.

MRNA

-59.3%

Intel Corp.

INTC

-58.8%

Celanese Corp.

CE

-54.6%

Estée Lauder Cos. Inc. Class A

EL

-47.6%

Dollar Tree Inc.

DLTR

-46.4%

Enphase Energy Inc.

ENPH

-44.7%

Humana Inc.

HUM

-43.6%

Dollar General Corp.

DG

-43.3%

Biogen Inc.

BIIB

-42.1%

Source: FactSet

Click the tickers for more about each company.

Story Continues

Read: Tomi Kilgore’s guide to the wealth of information available for free on the MarketWatch quote page

Following high returns in 2024 and 2023, it might be easy to forget that if we look at the S&P 500’s return from the end of 2021, the ride hasn’t been entirely smooth. – FactSet

This year’s 28.3% return for the S&P 500 follows a 26.3% return in 2003. Wonderful. But the index was down 18.1% in 2022.

From the end of 2001, the return for the S&P 500 has been 32.7%, which isn’t out of line with the long-term trend. For 30 years through Thursday, the S&P 500’s average annual return was 11%, according to FactSet.

Now let’s take a look at market sector performance over the past few years. There really is no longer one “technology” sector. There are three, as we can see when we list the largest 10 holdings of the SPDR S&P 500 ETF Trust. SPY. Since the fund holds two common share classes of Alphabet Inc. GOOGL GOOG, here’s how the top 11 SPY stocks have performed:

Company

Ticker

Sector

% of SPY portfolio

Total return for 2024

Apple Inc.

AAPL

Information Technology

7.66%

35.2%

Nvidia Corp.

NVDA

Information Technology

6.71%

182.6%

Microsoft Corp.

MSFT

Information Technology

6.37%

17.4%

Amazon.com Inc.

AMZN

Consumer Discretionary

4.16%

49.4%

Meta Platforms Inc.

META

Communication Services

2.57%

71.1%

Tesla Inc.

TSLA

Consumer Discretionary

2.48%

82.8%

Broadcom Inc.

AVGO

Information Technology

2.24%

122.7%

Alphabet Inc. Class A

GOOGL

Communication Services

2.24%

40.5%

Alphabet Inc. Class C

GOOG

Communication Services

1.83%

40.4%

Berkshire Hathaway Inc. Class B

BRK.B

Financials

1.65%

28.7%

JPMorgan Chase & Co.

JPM

Financials

1.34%

46.3%

Sources: State Street, FactSet

So our three “tech” sectors really are the information technology sector, the consumer discretionary (which includes Amazon.com AMZN and Tesla TSLA) and the Communication Services (Meta Platforms META and Alphabet).

Here is a summary of how the sectors of the S&P 500 have performed, with the full index at the bottom:

Index or sector

Total return for 2024

2023 return

2022 return

Return since end of 2021

Communication Services

44.2%

55.8%

-39.9%

35.1%

Information Technology

41.7%

57.8%

-28.2%

60.6%

Consumer Discretionary

36.1%

42.4%

-37.0%

22.1%

Financials

32.7%

12.1%

-10.5%

33.1%

Utilities

24.4%

-7.1%

1.6%

17.4%

Industrials

19.7%

18.1%

-5.5%

33.7%

Consumer Staples

16.8%

0.5%

-0.6%

16.6%

Real Estate

5.8%

12.4%

-26.1%

-12.2%

Energy

4.4%

-1.3%

65.7%

70.7%

Health Care

4.1%

2.1%

-2.0%

4.2%

Materials

1.5%

12.5%

-12.3%

0.2%

S&P 500

28.3%

26.3%

-18.1%

32.7%

Healthcare

And now for a warning from Mark Hulbert: All these market indicators point to stocks struggling during Trump’s presidency

With a market capitalization of more than $3.4 billion, Nvidia is now the second-largest component of the S&P 500. – AFP via Getty Images

Shares of Nvidia NVDA were up nearly 83% for 2024 through Thursday, but there have been some jitters this month, with the stock falling 14% over three trading sessions through Dec. 20, before it perked up again.

Tomi Kilgore analyzed technical factors for Nvidia back in September, but the lessons still hold. These price movement trends would signal a significant decline for Nvidia’s stock.

Don’t miss: Cathie Wood’s ETF keeps selling Tesla stock even as she gets more bullish

Berkshire Hathaway and its CEO Warren Buffett keep adding shares of this company to their investment portfolios. Here’s what may be driving their thinking.

Brett Arends: Warren Buffett stocks for your IRA in 2025

MicroStrategy’s stock was up 440% for 2024 through Thursday. But the trading action in December has been volatile. – FactSet

MicroStrategy Inc. MSTR is a meme stock — it trades on momentum. The company invests in bitcoin BTCUSD, while its business strategy includes “developing product innovations that leverage bitcoin blockchain technology,” and “periodically engaging in advocacy and educational activities regarding the continued acceptance and value of bitcoin as an open, secure protocol for an internet-native digital asset and the Lightning Network,” according to it its most recent 10-K annual report filed with the Securities and Exchange Commission in February.

MicroStrategy’s stock was up 440% for 2024 through Thursday, but as you can see on the above December price chart, this is a risky name for day-traders. The company reported a net loss of $340 million for the third quarter and a combined net loss of $496 million for the first three quarters of 2024.

Tomi Kilgore reported on how MicroStrategy was paying way above market for its recent bitcoin purchases.

– MarketWatch photo illustration/iStockphoto

Another prominent virtual-currency-related stock that has performed well this year is Coinbase Global Inc. COIN, which provides various account and trading services for investors and traders. The company reported profits for the third quarter and for the first three quarters of 2024, and its stock was up 58% for 2024 through Thursday. In this week’s Distributed Ledger newsletter, Frances Yue shared an aggressive prediction from Matthew Hougan, chief investment officer at crypto asset manager Bitwise Asset Management, about how large Coinbase might become in 2025.

Gordon Gottsegen: Small retail investors hold about 9.5% of bitcoin. Here’s why that doesn’t tell the full story.

More: Bitcoin may reach cycle peak in three weeks if history repeats itself — but watch for these barriers

Treasury Inflation Protection Securities can provide comfort to investors who have gotten burned by inflation and want to mitigate the risk of holding long-term bonds when interest rates are rising. But they also face tax burdens that they might not have considered. Beth Pinsker explains this other element of risk that you need to think about if you hold TIPS.

Jillian Berman explains what may lie ahead for people in the U.S. with student debt during President-elect Donald Trump’s second term in office, and shares practical advice on pitfalls to avoid.